Growth Partnership Manager (12-month Contractor) Interview Guide at Unity

The Growth Partnership Manager (12 months contractor) role at Unity is a strategic and hands-on position within the User Acquisition business, requiring a deep understanding of monetization strategies, technical aspects of product integrations, and strong relationship-building skills. The interview process for this position is competitive and involves multiple stages to assess both technical expertise and interpersonal abilities. Based on feedback from candidates who have interviewed for this role, here’s an in-depth guide to what you can expect.

1. Interview Process Overview

Stage 1: Initial HR Screening (Phone Interview)

The first step in the process typically involves a screening call with HR or a recruiter. This call aims to understand your motivation for applying, confirm your basic qualifications, and assess whether you meet the language and location requirements.

Common questions:

• Why do you want to work at Unity, and why this particular role?
• What is your experience with client management and growth strategies, especially in SaaS or gaming?
• How comfortable are you working with technical teams and addressing performance-related issues?
• Are you fluent in Vietnamese and English? Can you provide examples of how you’ve used both languages professionally?

HR may also provide an overview of the job expectations, including travel requirements (domestic travel), and ensure you understand that this is a 12-month contractor position.

Stage 2: Technical & Role-Specific Interview (Video Interview)

The next stage typically involves a video interview where the focus is on assessing your technical skills, ability to analyze data, and how you approach client management and monetization strategies. Expect in-depth discussions on your experience with product integrations, performance analysis, and upselling strategies.

Sample questions:

• Can you describe a time when you identified a growth opportunity in an existing account and successfully upsold a product or service?
• How would you use Unity’s advertising and monetization platform to help a publisher increase their revenue?
• Walk us through a situation where you had to manage both technical aspects of a product integration and customer expectations. How did you handle it?
• What key metrics do you consider when reviewing a client’s monetization performance, and how do you recommend improvements?

In this stage, you may also be given a case study or a real-world scenario where you need to demonstrate how you would address performance issues or grow a strategic account using Unity’s tools. The goal is to assess how you apply your analytical skills to real-time problems, communicate solutions, and think strategically.

Stage 3: Collaboration & Strategy Interview (With Hiring Manager or Team Lead)

At this point, the interview shifts toward your ability to collaborate with cross-functional teams, including Sales, Product, and R&D. The hiring manager will be looking for how well you manage relationships with internal and external stakeholders, and how you contribute to the overall success of user acquisition and monetization strategies.

Sample questions:

• How do you collaborate with sales and product teams to drive revenue growth from existing accounts?
• How do you prioritize client requests and issues while maintaining focus on long-term growth goals?
• Tell us about a time when you helped integrate a new product or feature into a client’s existing system. What was your role, and how did you ensure the integration was successful?
• Can you share an example where you had to manage multiple priorities and tasks under tight deadlines? How did you ensure all objectives were met?

You may also be asked to describe how you’ve managed client relationships in the past and how you’ve provided value through consulting on monetization issues.

Stage 4: Final Interview with Senior Leadership

The final stage is typically with senior leadership or executives. Here, the focus is on cultural fit, long-term vision, and your strategic thinking. The leadership team will also want to gauge your understanding of Unity’s mission and how you align with their goals of expanding into new industries like automotive, architecture, and entertainment.

Sample questions:

• How do you align a growth strategy with a company’s broader vision and goals?
• What would be your approach to developing new partnerships or monetization opportunities in a highly competitive market?
• How do you handle setbacks or when a strategy doesn’t go as planned? Can you provide an example?
• Unity is a highly innovative company. How do you stay updated on trends in the gaming and technology sectors, and how do you incorporate that knowledge into your strategies?

During this interview, you may also be asked about your leadership style, your experience managing cross-functional teams, and your approach to driving results in a fast-paced, ever-evolving industry.

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2. Key Skills and Competencies

To be successful in the Growth Partnership Manager role at Unity, there are several key skills and competencies you need to demonstrate:

• Client Management & Relationship Building: This role requires strong interpersonal skills and the ability to build and maintain long-term relationships with global clients, especially gaming publishers. You need to show how you’ve nurtured relationships and maximized revenue from existing accounts.

• Monetization & Upselling Expertise: The role focuses heavily on monetization, so experience with digital advertising, performance optimization, and upselling is crucial. You should be prepared to discuss how you’ve successfully identified upsell opportunities and helped clients achieve their monetization objectives.

• Data Analysis & Performance Optimization: You will be expected to use data to drive insights and improvements. Be ready to talk about how you analyze client data, track performance metrics, and recommend actionable strategies to optimize monetization.

• Cross-Functional Collaboration: The role involves working closely with sales, product, and R&D teams, so strong teamwork and communication skills are essential. Your ability to collaborate and contribute to product integration and client support will be heavily scrutinized.

• Technical Understanding: While the position doesn’t require deep technical expertise, understanding product integrations and being able to troubleshoot technical issues related to monetization is important.

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3. Example Interview Questions

• How do you prioritize which accounts to focus on for upselling and growth?
• Tell us about a time when you had to resolve a complex technical issue with a client. How did you approach it?
• How do you manage multiple high-priority clients while ensuring that their expectations are met?
• What metrics would you use to measure the success of a monetization strategy for a gaming client?
• Can you describe a time when you had to pivot your approach due to a change in client priorities or market conditions?

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4. Final Preparation Tips

• Research Unity’s Products & Industry Expansion: Unity is moving beyond gaming into sectors like automotive, architecture, and entertainment. Understanding how Unity’s products and monetization platforms can be applied across different industries will be crucial.

• Brush Up on Technical Aspects of Monetization: While this role is client-facing, having a solid understanding of how Unity’s products integrate into client platforms and the technical aspects of monetization will set you apart.

• Prepare for Case Studies: Be ready to solve a case study related to account growth, performance analysis, or monetization. Practice structuring your answers clearly and logically, focusing on data-driven decision-making.